Psychological Manipulation

by Kevin Makice

“As I’ve already mentioned, psychological manipulation in business is about as old as commerce itself. But as a great deal of commerce has moved online and the face-to-face interaction of monetary exchange is slowly dwindling, does crafting an experience to specifically get more money out of customers lose any ethics points? Particularly—how do the craftsmen and women of user experience feel about such manipulation/design?”—Kristina Bjoran

UX Booth